China Trading Logo

Wide experience in working with both International and Chinese clients

Opening the doors to
doing business
in China


About Us

Anderen Ltd are a consultancy working with Western and Chinese companies who want to do business together successfully

With well over a decade of experience working at the "coal face" in China buying and selling for ourselves or on behalf of clients, working with our team means you have access to a well-established infrastructure and a wide range of contacts

You can also use our China office facility which is based in a prestige building in the new business quarter of Guangzhou and work with our staff who are skilled translators and interpreters but offer much much more. Staff are trained to understand both Western and Chinese business culture and also are highly competent business managers.

We can hold your hand in your early days in the market and grow with you as your business grows.

Our Management Team

Adrian Allen

Adrian Allen

Managing Director is self-confessed Sino enthusiast who regularly travels between the UK and China Offices.

Adrian has spent over 40 years in international trade travelling to most parts of the world, but since 2000 has been concentrating on China as a market. His experience covers Sales and Marketing, Sourcing, Quality Assurance and Control and has been involved in the food and beverage industry, high priced consumer goods, environmental technologies and ceramics.

Adrian is a regular speaker at conferences in China and has published a wide range of articles on a variety of topics

Lydia Lin

Lydia Lin

Director of China Office is a key and well respected member of our management team who runs the China office. A highly skilled technical translator and interpreter, Lydia is also an experienced project manager who has worked with all our clients across a wide variety of industries and organises all the various Chinese exhibitions which we represent in the UK.

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Registered in England number: 4514202
VAT number: GB 900 7819 34
Copyright © 2021 Anderen Ltd
Registered in England number: 4514202 | VAT number: GB 900 7819 34 | Copyright © 2021 Anderen Ltd
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Anderen Ltd

85 Blurton Road
Tel: 01782 326027